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CLIENT:

Massachusetts General Hospital - Office of Development

 
 

PROJECT:

Pre-Case Statement

 
 

GOAL:

To produce a high-impact fundraising piece that can easily be edited.

 
 

SOLUTION:

A modular format is used for “Building for the Third Century of MGH Medicine”—individual sheets are hand-bound with brass fasteners for ease of substitution or additions to content. Plenty of beautiful architectural renderings are digitally printed as “photo plates”, and can be quickly updated.